After moving to the USA, my beauty routine completely changed. In India, I usually stuck to one brand or one product, but here, the drugstore beauty section is so huge that the first time I saw it, I was literally confused. Walmart, Target, CVS, Walgreens—the shelves at every location have so much variety that you can’t decide what to buy.
But between 2024 and 2025, I tried many drugstore beauty products; some turned out amazing, and some were a total waste. Today, in this blog, I am sharing those honest reviews with you—the products that genuinely work and are also budget-friendly.
This entire content is based on my personal experience.
1. CeraVe Hydrating Facial Cleanser
Price Range (USA): $12–$15
I used to hear CeraVe’s name in India too, but after using it in the US, I understood why people are fans of this brand. When I moved to New Jersey in the winter, my skin became very dry. I tried many cleansers, but all of them made my skin tight after washing.
Then, a friend suggested the CeraVe Hydrating Cleanser to me. On the first use, I felt that this cleanser was not harsh. It cleans the skin but does not disturb its natural moisture.
- Its ceramides + hyaluronic acid combo genuinely keeps the skin soft.
- Even today, this is my go-to morning cleanser.
2. Maybelline Fit Me Foundation (Matte + Poreless)
Price Range (USA): $6–$9
If someone asks me which is the best budget foundation from the US drugstore, I would say Fit Me without hesitation. I’ve probably repurchased this foundation 15–20 times in 2024.
My skin is combination type, and I needed a foundation that wouldn’t feel heavy for an everyday look. Fit Me gives a completely natural finish and slightly blurs the pores too.
- The best thing—the shade range is very wide, so finding the perfect match is easy in the USA.
- College events, office meetings, grocery runs—Fit Me is a safe choice for every occasion.
3. Elf Power Grip Primer
Price Range (USA): $10
This product was the “game changer” of 2025 for me. Seeing all the hype on social media, I thought maybe it was overrated. But when I tried it, I understood why people are obsessed with it.
As soon as you apply it, it feels a little sticky—and that’s its magic. Foundation literally “grips” onto it, and the base remains flawless for 7–8 hours.
- Even on humid days, makeup doesn’t slip.
- This primer genuinely gives tough competition to expensive primers.
4. NYX Butter Gloss
Price Range (USA): $5–$7
I started using lip glosses more than lipsticks in the US, and NYX Butter Gloss became my instant favorite.
- Smooth
- Non-sticky
- Sweet subtle scent
- Perfect for natural US-style everyday makeup
The shade “Crème Brulee” is a universal pink-nude shade that I regularly carry. Whether it’s grocery shopping or a Zoom meeting—this gloss instantly freshens up every look.
5. L’Oréal Telescopic Lift Mascara
Price Range (USA): $12–$15
If you want dramatic, lengthened lashes without falsies, then this works like magic. When I first used this mascara, I was shocked that my lashes could look so long.
- Its wand is slim, making it easy to coat even the inner lashes.
- I’ve tried many mascaras, but this one is long-lasting and doesn’t smudge—even during long office days.
6. Neutrogena Hydro Boost Water Gel
Price Range (USA): $17–$20
Though it is on the slightly pricier side, it is still one of the best moisturizers in the drugstore category.
- The summer of 2024 was stressful for me—my skin was getting oily, but I also felt dehydration. That’s when Hydro Boost gave my skin the perfect balance.
- Its lightweight texture fits both the US climate and the fast lifestyle.
- It also creates a very smooth base under foundation.
7. Milani Baked Blush (Luminoso)
Price Range (USA): $8–$10
This blush is a favorite among American beauty influencers, and trust me—it deserves the hype.
- The shade “Luminoso” gives a peachy glow that creates an instant “healthy skin” effect.
- I find this blush perfect even for morning classes because it gives a naturally radiant look.
8. Dove Exfoliating Body Polish
Price Range (USA): $7–$10
Body care products are extremely popular in US drugstores, and this Dove body polish is genuinely worth trying.
- I bought it on a random Walmart run and have been obsessed ever since.
- Soft buttery texture
- Gentle exfoliation
- Skin feels super smooth
If you maintain a self-care routine, this is a must-have product.
9. Aquaphor Healing Ointment
Price Range (USA): $5–$15 (depending on size)
In US winters, lips and hands get the driest. Aquaphor literally rescued my skin.
- It is a multi-purpose product:
- Lip balm
- Cuticle repair
- Dry patches
- Makeup hack (for a dewy look)
- I keep it permanently in my bag.
10. Garnier Micellar Cleansing Water
Price Range (USA): $8–$12
I must have finished 3–4 bottles of this in a year.
- Makeup removal becomes effortless, especially for waterproof mascara.
- There is no burning, irritation, or dryness.
If you use everyday makeup, this product is one of the most reliable options in the US drugstore.
Final Thoughts — My Honest Review
The best thing about drugstore beauty products in the USA is that you don’t have to spend too much money for quality. My personal experience says that sometimes affordable options give better results than expensive products.
In 2025, if you want high-quality beauty products on a budget, this list is perfect for you. I have personally tested all the products, used them in daily life routines, and am genuinely satisfied with their results.
If you are new to the US or get confused by the drugstore beauty section, I hope this honest review guide will make your shopping decisions much easier.
This review is completely based on my personal experience using these drugstore beauty products in the USA. Results may vary depending on individual skin type, climate, and usage. Prices mentioned are approximate and can change based on store, location, or ongoing offers. I am not sponsored or paid by any brand mentioned in this blog. Please do a patch test before using any new skincare or makeup product to avoid irritation.
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